We are pleased to announce that Bruce Senn has accepted the position of Southern Regional Sales Manager for Hale Products. His responsibilities include sales, training, and support and servicing of Hale and Class 1 customers, truck dealers, and fire departments. His territory includes the states of Virginia, Tennessee, North Carolina, South Carolina, Georgia, Alabama, Mississippi, and Florida.

Bruce will be replacing Mike Purvis who has been promoted to OEM accounts manager. Bruce recently worked at Red Diamond Fire Trucks. He has years of experience in manufacturing, design, sales and service in the fire industry and brings a wealth of skill and knowledge to his new position.